MEDIA & DIGITAL MARKETING

Reach the people directly & plan your audience

MEDIA & DIGITAL
ADVERTISING SOLUTION

Using a strong foundation of genuine identities rather than just IDs, we acquire a deeper insight of your audience and assist you in connecting people across space, time, devices, and the media they consume. We can determine where, how, and what to say to your audiences across all digital touchpoints by matching people using our experts and technologies.

CONTACT US

Enable connections that matter

There are many actions businesses can take to develop a presence online and enable connections that matter.
Publicity has evolved. Reaching people using traditional media is a cross-your-fingers strategy that is incredibly difficult to quantify. However, you can now directly reach your audience you want to include in your audience planning with the help of digital and social media marketing and advertising solution.

The days of content-first approach is long gone. We help you to start with understanding your audience, selecting the media channels to reach them and then designing the focused content for specific audience at specific time frame.

Your customer data is the basis for everything. The information you need to approach the prospects you want comes from what you know about the customers that buy from you. We assist you in connecting with your ideal clients by creating identity-based segmentation and response models.

FOCUS AREAS

Search Engine Optimization (SEO)

Even a few years ago, the organic search landscape was very different from what it is today. Voice search, mobile devices, dynamic websites, and other emerging technologies and platforms all present fresh and unanticipated issues. Technical SEO knowledge is now required, and content planning is more intricate than ever.

Your capacity to adopt progressive solutions is now what will determine your organic growth.

All online customer interactions are built on digital content. Our cutting-edge SEO services go beyond just optimising for the most popular keywords to also optimise the user experience for the real online audience for your company. Your SEO investment will return more money as a result of this.

Our Approach
  1. Specifically, pay attention to content strategy, mobile, technical SEO, local SEO, and big or worldwide digital presences.
  2. R&D department, technological proficiency, analytical prowess, and deep industry experience.
  3. Toolsets that are unique and exclusive to help you create a unique and focused experience.
  4. Strong data analysis, business forecasting, and project management abilities.
  5. Comprehensive knowledge of search engines, user experience, and searcher behaviour.

Search Engine Marketing (SEM)

You may make sure that your product or service can be found simply by using paid search. More than 67% of the purchasing process is done online, and 57% of decisions are made without any contact. In today's very competitive economy, it is essential for your brand to be visible when consumers are searching to buy.

The continual evolution of how we research, shop, and purchase things online necessitates a high level of skill. Consumers now have more options because to new technology such as voice search and large businesses such as Amazon. Staying ahead of customer research habits gives your brand a competitive advantage.

By fusing our knowledge of people with our understanding of their intentions, we are able to fully realise the potential of people-based search. We assist you in keeping your clients interested in your brand while they search across various devices.

Our expertise helps to create unparalleled customer segmentation and targeting across demographics, attitudinal preferences, and conversion history. We use data science and machine learning algorithms that proactively detect statistical significance across multi factor attributes.

Our Approach
  1. Integration with Google Analytics
  2. Competitive Keyword Research
  3. Bid, Budget & Forecast Management
  4. Direct integration of Google Customer Match Uploader
  5. Hyper-segmentation of keyword and audience that maximizes ad placement, ROI, custom messaging, and landing page user experience
  6. Ad Copy Development
  7. Search Engine Beta Participation
  8. A/B Testing

Social Media Marketing (SMM)

Over 3 billion user across the globe use the social media platforms on monthly basis to build connections and discuver things that matter to them. We help brands to use these social media platforms to grow, stay connected to customers, tell their stories and share updates about their products and services with their communities

one of the leading player in the field of Social Media is Meta technologies with the power of Facebook, Messenger, Instagram and WhatsApp.

Our Approach
  1. Develop a business presence

    With Facebook Pages, businesses can add personalized information to help their customers find them. Businesses can share posts and Stories on a Facebook Page to stay in touch with their customers. To save time, they can use Meta Business Suite or Meta Creator Studio to manage and schedule posts.

  2. Engage with online communities

    Businesses can host events or create and join groups to engage with people online. To communicate with customers, businesses can use Messenger to send and receive direct messages.

  3. Sell with shops

    Businesses can create and use Shops as digital storefronts. With this free tool, they can add a store catalog, customize the look and feel of a shop and sell products.

  4. Get noticed with ads

    Businesses can use Ads Manager to develop advertising campaigns aligned with their business goals. They can create ads, set a budget and select ad placement options across Facebook, Messenger, Instagram and Meta Audience Network.

Technologies

OUR STRATEGIC PARTNERS

OUR CLIENTS